Nostradamus Report 2026 - Challenging Projections

Media analyst Johanna Koljonen published the 2026 Nostradamus Report under the title Challenging Projections and states, that the New Content Economy reshapes audiovisual storytelling. In the 13th version, the Göteborg Film Festival’s latest industry foresight study argues that film, TV, streaming and creator-led media now operate as one interconnected ecosystem.

The Swedish festival commissions the report annually since 2013, the report combines research with interviews conducted with leading professionals from across the global screen industries. This year’s edition frames the current moment less as a temporary crisis than as a profound systemic shift. Koljonen suggested that many in the industry were still “projecting” old assumptions onto a media landscape that had fundamentally changed.

Despite these challenges, the report shows no outright pessimism. It rather repeatedly argues that the sector’s problems stem partly from outdated assumptions and institutional blind spots. Beside that the report criticises the European film industry and it's tendency to dismiss creator culture and their storytelling as artistically inferior or commercially trivial.

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Read it for yourself here.